Princeton Merchants Association

Our mission is to create a vibrant and sustainable local economy in Princeton by attracting, nurturing, and maintaining a mix of businesses that serve the economic, social and material needs of our community and make Princeton a great place to live and work.

PMA "Get in the Loop" Campaign


"Get in the Loop" is a customer service initiative of the Princeton Merchants Association. The goal of "Get in the Loop" is to make Princeton a better place to shop and work by supporting businesses in their effort to provide a consistently high quality of service.

We envision accomplishing this goal in two phases:

  1. We will provide local businesses with knowledge, tools, strategies, and a network of shared learning and support which will help them deliver and sustain excellent customer service.
  2. We will create incentive and reinforcement for quality service by inviting the public to share their feedback and stories about outstanding service providers. Those businesses and individuals that are identified as "Customer Service Heroes" will be publicly acknowledged and celebrated, and will serve as positive role models for other businesses.

Click here to read more about our Customer Service Round Table Discussion on 5/23/12.

For Selected Resources Available at Princeton Public Library see:

  • Setting the Table The Transforming Power of Hospitality in Business By Meyer, Danny
  • The New Gold Standard 5 Leadership Principles for Creating A Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company
  • By Michelli, Joseph A.
  • Zingerman's Guide to Giving Great Service (Downloadable Audiobook) By Weinzweig, Ari
  • Why We Buy The Science of Shopping By Underhill, Paco
  • Buy Ology Truth and Lies about Why We Buy By Lindstrèom, Martin
  • Outstanding! 47 Ways to Make your Organization Exceptional By Miller, John G.
  • Delivering Happiness A Path to Profits, Passion, and Purpose By Hsieh, Tony
  • Raving Fans A Revolutionary Approach to Customer Service By Blanchard, Kenneth H.
  • When Fish Fly: Lessons for Creating A Vital and Energized Workplace from the World Famous Pike Place Fish Market (Audiobook CD)
  • By Yokoyama, John

Recommended Blog: Service Untitled

Service Untitled focuses on pragmatic and simple solutions to real customer service problems. Service Untitled’s goal is to focus on the practical and not write about problems from an “academic” point of view. In addition to content from Service Untitled’s regular writers, the blog features regular interviews with industry leaders, posts from guest writers, and special content. 

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