Princeton Merchants Association

Our mission is to create a vibrant and sustainable local economy in Princeton by attracting, nurturing, and maintaining a mix of businesses that serve the economic, social and material needs of our community and make Princeton a great place to live and work.

101 The Fund

101: is unique to Princeton, offering opportunities to our high school students that no other organization provides. We truly believe that charity begins at home, and urge our neighbors to “give local” by helping PHS students who want to pursue their studies following graduation, but do not always have the financial resources needed to take that next step toward attaining a college degree.

From our annual “Get Up and Dance” benefit and silent auction each winter, to our Author’s Luncheons at Eno Terra restaurant - and even our Student Auxiliary pretzel sales - 101: is always seeking new ways to support the young people we fund. We know that the greatest gift we can give the world is that of our educated children, and have seen what a huge difference this can make in the lives of our awardees, their families, and our entire community.

Contributing to 101: enables each of us to assist the next generation of doctors, teachers, artists and entrepreneurs, who will shape the future with their imagination, knowledge, curiosity and perseverance.

151 Moore Street, Princeton, NJ 08540


PO Box 584   Princeton, NJ  08542

© 2014 Princeton Merchants Association    All rights reserved